A fresh perspective on sensory education
Our courses are designed with one clear objective: to demystify flavour and explain how it works. Whether you're looking for an introduction to the flavour system – breaking down how each sense and the brain work together – or seeking an in-depth exploration of sensory function, neurocognitive pathways, odour memory, and flavour vocabulary, we’ve got you covered.
No matter the depth of knowledge either yourself or your team seeks, our courses are tailored to enhance personal experience and professional roles, making the learning both practical and impactful. Whether it’s an introductory short course on the sensory system, or a two-day deep dive into everything from receptors for bitters to neurotransmitters. You decide where the focus should be as our courses can cater for customer-facing teams, product quality teams, and production teams.
While our expertise is in distilled spirits and wine, the same principles of flavour are applied universally. All that changes are the vocabulary, the customers, and practical elements of nosing, sipping, or chewing.
Our Sensory Training Courses
What makes us different?
There are many excellent sensory education providers who specialise across sectors. From whisky, wine, and beer, to coffee, tea, and chocolate. So what makes us different?
Tasting education typically focuses on the practical side of flavour: nosing, tasting, and the essential skills of odour discrimination and identification. Think of this as the functional end of the spectrum. Here's what we mean:
Imagine you’re buying a computer and need guidance on how to use it. You find a reputable course provider who teaches you all the functions: which keys to press, how to open files, and how to browse the internet. For everyday use, this level of knowledge meets your needs, similar to how practical tasting training meets foundational tasting requirements.
Now, consider if you could learn how the computer does the things it does: how the circuits connect, how memory stores data, and why pressing a key causes a letter to appear on your screen. For anyone who wants to teach or deeply understand computers, this knowledge transforms their ability to improve the user experience.
At The Sensory Advantage, we believe that simply knowing how to “use” flavour is limiting. Gaining insight into the deeper mechanics of how flavour is perceived creates a richer, more meaningful experience. This is our approach: to reveal the science behind flavour, complementing the existing sensory training, so industry professionals can fully understand and share this depth with others, making flavour accessible to all.
